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UXPM

ABOUT UXPM
We offer International UX certification programme (UX-PM) in India for senior members responsible for managing digital projects.

UX-PM is an international User Experience (UX) training program certified by UXalliance.

The program has 3 levels as described below.

Currently there are 14 international UX-PM trainers and 4000+ certified participants globally

Designed for project managers | Certified by UXalliance | Internationally recognized

LET'S TALK
Benefits for organizations:
  • Change the conversation, UX as an investment not a cost, measure the impact on ROI
  • Build internal capacity, provide a great experience and boost project success rates
  • Develop a UX maturity model to initiate change towards a customer centric organization
Benefits for project & product managers:
  • Learn how to adopt a customer centric approach when designing products and services
  • Integrate the UX methodology in an Agile development cycle
  • Discover a UX toolbox to improve product quality and process efficiency
ADOPTING UX
Become a UX ambassador in your organization, incorporate some UX methods and start integrating 3 UX tools in a digital project.

Duration: 2 DAYS

  • Includes exam and certification
  • Also offered as a private course
  • Small groups, up to 12 participants

Key audience

Project and product owners, digital marketing & IT managers, designers, any professional who wants to understand the fundamentals of UX, adopt UX methodologies in their projects and encourage a customer centered design culture in their organization.

Certification fee: Rs 40,000+Tax

LET'S TALK
Course Content:

Combination of theory & practice:

  • Understand key UX concepts and methods
  • Learn methods to integrate UX into your digital projects
  • Research and collect user insights, build a Persona and map a journey
  • Become a UX ambassador in your organization

Exam and certification:

  • Online certification exam at the end of the second day
  • Certification ceremony
Takeaways:
  • 1. You’ll know more about:
    • The difference between UX, CX, usability and service design
    • The real benefits of bringing UX to the project and the organization
    • Which questions to ask when looking at a project from user’s perspective
    • How 3 main UX methods are performed

    2. You’ll start:

    • Convincing stakeholders to bring a UX approach in projects
    • Being more aware of how to enhance the quality of deliverables
    • Doing some small UX activities

    3. You might become:

    • A UX advocate in your organization and implement change back at work
    • A better communicator when discussing with UX experts, agencies…
EXECUTING UX
Add value to digital projects by integrating a UX toolbox into your development cycle. Plan, monitor and manage UX activities at different stages of the project.

Duration: 2 DAYS

  • Includes exam and certification
  • Also offered as a private course
  • Small groups, up to 12 participants

Key audience

Best suited for UX-PM Level 1 certified practitioners, including product managers, account managers, product owners, digital marketing managers with 2 to 4 years of experience managing a technology-based product or service.

Certification fee: Rs 40,000+Tax

LET'S TALK
Course Content:

Combination of theory & practice:

  • Plan and manage UX activities at each project phase to optimize quality and efficiency
  • Learn quick methods to move from business objectives and vision definition to a UX strategy (value proposition design)
  • Exercises and handouts for managing different methods

Exam and certification:

  • Online certification at the end of the second day
  • Certification ceremony
Takeaways:
  • 1.You’ll know more about:
    • How to build your UX strategy, balancing your target customers, business goals, and market trends
    • How to plan, implement and track UX activities in terms of tools and methods to enhance the experience
    • The pros, cons, process and deliverables for each activity

    2.You’ll start:

    • Planning  UX activities using UX-PM checklists (toolkit)
    • Managing UX activities in an Agile project, reviewing UX deliverables, reporting to the management
    • Building empathy for your users or customers and integrate user research into your development cycle

    3.You might become:

    • A UX champion in your organization, learning and sharing your knowledge and experience with UX
    • More and more confident about how to plan the right UX activities in your projects
LEADING UX
Become a UX champion and define a strategy integrating customer and business user experience, as well as performance indicators.

Duration: 2 DAYS

  • Includes exam and certification
  • Also offered as a private course
  • Small groups, up to 12 participants

Key audience

UX-PM Level 2 certified practitioners, and any professional who wishes to bridge the gap between the product and the service, and to increase their organization’s UX maturity..

Certification fee: Rs 40,000+Tax

LET'S TALK
Course Content:

Combination of theory & practice:

  • Understand the connection between the product and the service (Service Design)
  • Develop a UX maturity model and a roadmap to initiate change towards a customer-centric organization
  • Build a UX capacity
  • Integrate collaboration and co-creation activities
  • Define Key Experience Indicators (KPI) to measure the change

Exam and certification

  • Online exam at the end of the second day
  • Certification ceremony
Takeaways:

1.You’ll know more about:

  • How the line between product and service is disappearing towards a more holistic approach
  • The importance of building a multidisciplinary team
  • How Design Thinking can bring help solve complex problems and think differently
  • How to measure the experience using key experience indicators (KEI)

2.You’ll start:

  • Building a roadmap to bring a customer centric approach in the organization
  • Creating a blueprint when designing multichannel services
  • Assessing with more confidence the expertise of a UX team
  • Defining Key Experience Indicators (KPI) to measure the change

3.You might become:

  • A UX influencer within the organization and change behaviours to achieve measurable results
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